Fox in hunt for more lucrative sponsors after making Olympic history
Sam Buckingham-JonesMedia and marketing reporter
The physical value of a Paris 2024 gold medal is, according to Oxford Economics, $US1027 ($1577). In the case of champion slalom canoeist Jess Fox, that makes her $3154 richer (plus the two $20,000 gold medal bonuses from the Australian Olympic Committee).
The immaterial value of a Paris 2024 gold medal, however, is a very different question.
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