Analysis
REA’s success exposes shrinking Domain
Sam Buckingham-JonesMedia and marketing reporterTo the market leader go the spoils in the online classifieds game – but even still Domain should be doing better against REA Group.
REA, which owns property listings platform realestate.com.au, extended its lead over Domain at its annual results on Friday and has been handsomely rewarded.
correction —
A previous version of this article said Domain had spent $340 million on acquisitions. It has spent $264 million.
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